For established home care agencies

Give us 90 days and we'll put 30+ qualified family consultations on your calendar, or we keep working at no cost.*

Families actively searching for in-home care in your area, pre-qualified before they ever reach your team. Not referrals you're waiting on from a discharge planner or a facility that controls your pipeline.

A daughter and her mother laughing while baking together in a sunny kitchen

Behind every consultation is a family looking for the right help for mom or dad. We help them find you.

Claim your offer

We work with one home care agency per market. Check availability before another agency in your area claims the spot.

By continuing you agree to our Privacy Policy and Terms and Conditions.
We apologize.At this time we are already servicing a client that covers your same area. If you would like to be put on a waiting list in case things change in the future, please continue to fill out the rest of the information.
Congratulations!We are not currently servicing your area, and you are eligible. Let's learn a little more about you.
What is your company's name and website?
Describe the territory you serve.
What is your agency's annual revenue?
Are you part of a franchise network?
Tell us a little about your business and what brought you to us today.
How do we reach you?
Let's find a time.Pick a time for your SGS Mutual Discovery Call. It's a one-hour conversation about your agency, your territory, and whether we're the right fit for each other.
You're on the waiting list.Thank you. We have your information, and if your area opens up we will reach out to you first.
Best fit

Established home care agencies with care coordinators in place, ready to stop leaving their intake calendar up to whoever happened to call from a referral source that week.

Not a fit

Newer agencies still building out care coordinators, or operators without capacity to take on more families this quarter. The system feeds qualified consultations fast, so your intake side has to be ready.

Built only for non-medical home care Works alongside the care software you already use One agency per territory

The challenge facing home care owners

Shared leads sold to several agencies at once
Too much reliance on referrals and lead brokers
Too few home assessments on the calendar
Slow response when a family reaches out
Inconsistent follow-up with families not ready yet
No clear view of what your marketing returns

Stop renting leads. Start owning your growth.

Shared lead sources
Senior Growth Systems
Same family sold to many agencies
Families found for your agency only
Pay per lead, forever
Build a system and audience you keep
Race other agencies to call back
One agency per territory
Unpredictable month to month
30+ consultations in 90 days, guaranteed
Little tracking
Full visibility in GrowthGenie360

The Senior Growth System

1

Position

Market Intelligence and Positioning

We study your territory and competitors, then build the offer that gets a worried daughter to reach out.

2

Attract

Demand Generation

Targeted ads and landing pages reach the adult children who are actively looking for help for mom or dad.

3

Book

Qualification and Booking

A real person calls every family within minutes, kindly qualifies them, and books the assessment on your calendar.

4

Grow

Conversion and Growth Support

We track what's working, keep improving the campaign, and help you turn consultations into clients.

Behind every consultation is a mom who gets to stay in her own home, a daughter who can finally breathe, and a caregiver with someone to show up for.

That's who we really work for, and why we only partner with agencies that do this work well.

A caregiver reading aloud to a smiling elderly woman holding a cup of tea
The senior

Stays home, safe, with someone who knows their name and their stories.

A daughter on a phone call in her car, smiling with relief
The family

Stops juggling work, calls, and worry, and knows mom is in good hands.

Three caregivers laughing together on their way to client visits
Your caregivers

Get steady hours and clients who are glad to see them walk in.

The growth layer above your operations

We find and book new families. The care software you already run keeps handling care delivery.

Senior Growth Systems
Finding families
Fast follow-up
Assessment booking
Reporting
Your care management software
Scheduling, care logs, billing
Families cared for

Imagine if every month you had...

More families who actually fit
Less dependence on lead brokers
More home assessments booked
Steadier hours for your caregivers
Families called back in minutes
Growth you can plan around
An agency owner meeting with a daughter and her mother at their dining table
Our story
Eric Lay leaning on a fence rail in front of a red barn Niki Lay standing in front of a red barn

Marketing agency owners with aging parents of our own.

We know the stress that comes with aging parents, and the blessing of having the right help. Life is busy, and it's easy to wake up one day and realize mom or dad needs assistance sooner than you planned.

After we launched our GrowthGenie360 platform, in-home senior care agencies came to us for marketing automation software, and we listened. The more we learned about their world, the more we wanted to help them reach the families who need them.

So we built a system that connects the daughter searching for help with the local agency that can bring relief.

Eric and Niki Lay
Co-Founders, Watertown, Tennessee
Read our story →
What our clients say

Trusted by the owners we work with.

Senior Growth Systems is built by the team behind LOJO Marketing, which has helped local businesses grow for more than 25 years.

Senior Growth Systems Founding Partner
★★★★★
“I trust you implicitly. You just tell me what you need from me, and we'll get it done.”
Nick Deitmen
Owner, Seniors Helping Seniors Nashville
LOJO Marketing client
★★★★★
“LOJO has been working with my company for many years now and is THE best partner in business, and I have a couple thousand vendors. They are very responsive in communication, very knowledgeable staff, and wonderful people to work with!”
Jim Edmondson
Jim Edmondson
CEO, Next Level Warehouse Solutions
LOJO Marketing client
★★★★★
“LOJO Marketing has been excellent to us. We are very satisfied and we are so excited to work together. We highly recommend LOJO Marketing, we know it works.”
Diana Ulricksen
Diana Ulricksen
Owner, United Pest Control
LOJO Marketing client
★★★★★
“You get dedicated attention. They really work to keep you happy. I know I'm not their only customer, however, every time I contact them for anything regarding my site they treat me as if I were. I've been with them for over 7 years and will remain with them.”
Rene Maddox
Rene Maddox
Owner, Komaza Hair Care

Results vary. Testimonials are from real clients and are not a guarantee of typical results.

Ready to own your client acquisition?

Stop relying only on referrals and shared lead lists. Let's build a steady way for families in your territory to find you.

Book Your Strategy Call
No pressure. Just a strategy conversation.